Foundry Interactive provides keyword analysis services and reports which can help you clarify content, enhance your website copy and marketing materials, and really focus on your customers. The keyword analysis leads to interesting insights and a new perspective on your business and industry. At the same time, it helps you to position yourself to rank well in SEO and create more effective SEM campaigns.

There are dozens of tools out there from free to expensive that can provide keyword analysis. However, these tools are rarely tailored to your business, can be cumbersome, and can leave you wondering, “where do I go from here?” That’s where our customized keyword analysis can help.  So, if you are wondering if keyword analysis would help – consider these questions:

• Am I getting the most web traffic possible for my business and products or services?
• What are some of the best keywords and phrases to draw relevant traffic to my website
• Do I need a clearer picture of my competition and their presence on the web?
• What are people searching for when they think of my company, or my company’s products?
• How can I create an effective PPC Search Engine Marketing Campaign while optimizing my ROI

Our typical keyword analysis includes:

• A comprehensive list of terms which should serve as the basis of future SEO and SEM efforts
• Current query volumes for core terms
• Your current organic rankings for those terms
• Competitive Landscape, SEO / Organic – includes, competitive websites currently ranking for those terms, and their current page rank
• Competitive Landscape, SEM / Paid – includes, competitive websites currently buying keywords, directional CPCs, and landing page URLs
• Meeting / call to review finding and discuss next steps